As you know, I’m a HUGE fan of referrals — for two reasons: (1) They’re the cheapest leads you’ll ever get — $0.00. (2) They’re the best leads you’ll ever get — because you were …
Let’s talk about sales cycles. For most law firms (and solo attorneys), their sales cycle begins when a potential makes the decision to look for a lawyer; and it ends when he/she si...
Love or hate AVVO — but it looks like they’re here to stay. In many ways, they’ve become the Google of the legal profession. (Interestingly, just as there are SEOs who...
I got this secret from a computer hacker’s convention I attended a few years back. It’s a simple strategy you can use to get rid of bad reviews on Avvo, Google Plus, Yelp, and...
Behold a strange phenomenon: Conventional wisdom suggests that the more you charge, the more your clients should expect from you; and its corollary, the less you charge, the less your cli...
Do you know what Google has planned for 2016? Do you know what surprises they’re cooking up in their secret labs, right now as we speak? Do you know how it will affect the legal ...
I was speaking at the DUI Defense Lawyers Association Winter Seminar on Saturday, in Scottsdale, Arizona. (A nice crowd of criminal defense and DUI attorneys from various states were in a...
(January 4th, 2016, British Columbia, Canada) Danny Takhar, writer for the Attorney Marketing Association and Senior Legal Marketing Strategist for Speakeasy Authority Marketing has compi...
This Sunday afternoon — I’m putting on a live online masterclass. It’s 100% complimentary. I’m going to reveal three powerful growth strategies — each of whi...
It’s a cliché — an overused one at that — and it’s annoying to hear. But it’s 100% on the money. There’s more wisdom in this irritating Einstein quote ...