Lately, I’ve been spending many afternoons
sitting in my car outside of Starbucks, talking
on the phone…
Am I lazy? Or will you be surprised at what’s
going on in my green, 2006 Toyota Corolla?
What I’m REALLY doing is creating the best
content that Google has ever seen, and it’s
all coming from you guys… the attorneys.
Let me explain…
One of my experiments was to see how adding
50,000 new words of content to an attorney’s
website would affect it.
When I say “affect” I mean get their phone
ringing with more leads, maybe even getting it
to ring daily or 2 to 3x daily with leads.
Joseph, my guy in Phoenix, Arizona,
Has been my loyal interview Guinea Pig for the
past 2+ months, and we’ve recorded seven (7)
one-hour long calls so far.
(that’s not a typo)
(8min, 21sec duration)
because of our phone calls andcontent strategy.
Joe went from “sporadic” calls to 2+ calls a DAY
mostly because of him yapping away on the phone
with me asking questions, having the calls
transcribed, re-formatted, titled, and
Strategically placed on his SEO’d website.
Joe’s not alone, either. I’m currently doing SEO
and other online marketing for a dozenother
attorneys, and adding MASSIVE content to
their websites monthly. (7,000+ words a month)
Here are some who are now experiencing a big
upswing in their daily google searches…
By the way, don’t bother google’ing them for
Common keywords like “phoenix DUI lawyer”
because you probably won’t find them.
(remember last week’s newsletter about Page 1
ofgoogle Being a waste of time?)
But they ARE getting 50 to 100 google searches a
Day on their websites, 10-30 people spending time
there daily, reading content, and PICKING UP
THE PHONE TO CALL THEM.
This is what matters:
Who else wants to get daily calls from
their website that turn into clients?
Everyone does… but who has time to blog weekly
or write books about their practice areas?
Let me put this in a way you will quietly laugh at,
but understand immediately:
“Call me for a Free Marketing Consultation.
There’s no obligation. I will not sell you anything.”
“Defend your website against marketing predators,
Cobwebs, and BS from lame-o SEO companies.”
“Learn and Protect your SEO and Marketing Rights.”
(8 min & 21 seconds long)
Attorney Marketing Specialist
(always trying, always improving)
Speakeasy Marketing, Inc.
(585) 309 – 0353 cell