Richard Jacob’s Presentation at PILMMA
Authoring A Book Is One Of The Most Powerful Ways To Position Yourself As An Expert In Your Prospect’s Mind Now we’re going to move on to authoring a book. We’re on item three of …
Richard Jacob’s Presentation at PILMMA
The Benefits of Utilizing The “Credential Extraction” Process So what if you have no awards, or badges, or super lawyer certifications, those kinds of things. Well I’ve created a 20...
Richard Jacob’s Presentation at PILMMA
When You Tell People Your Problems, You Tend To Bond With Them. What do you get out of this? Well you get all these good things – the potential client being prepared and groomed to ...
Richard Jacob’s Presentation at PILMMA
Common Analogies & Terminologies Utilized in Attorney Marketing The potential clients may have heard that there’s such a thing as a free consult, they may have heard that injury...
Live Chat for Attorney Websites: Good or Bad?
Ever been to a competitor’s website and after a few seconds, seen the screen go dark, and a chat box open up with an invitation to talk? Does this stuff really work or is it …
Richard Jacob’s Presentation at PILMMA
Increase The Number of Clients You Retain Without Chasing Leads Let’s get into the topic: positioning yourself as an applied expert in the mind of your potential clients. What can t...
Richard Jacob’s Presentation at PILMMA
How To Position Yourself As The Applied Expert In The Minds Of Your Potential Clients In Your Practice Areas The whole goal of this is to get you to retain more clients from your existing...
Richard Jacobs Talks About SEO, PPC & Lawyer Marketing Strategies: An Interview by iSpionage
A Successful Strategy Can be Below the Radar Interviewer: I feel like this is a really fresh approach to SEO and a smart approach. One of the main things that I’ve taken away from i...
Richard Jacobs Talks About SEO, PPC & Lawyer Marketing Strategies: An Interview by iSpionage
The Problem After a Point Eventually Solves Itself Interviewer: Somebody who maybe has that approach and says I only want buyers, and someone who might questions okay you got 400,000 visi...
Richard Jacobs Talks About SEO, PPC & Lawyer Marketing Strategies: An Interview by iSpionage
Furnish Your Website with Relevant Content and Give People the Choice to Opt in. Interviewer: In addition to related articles, some type of navigation to keep them there what would you sa...