Richard Jacobs, founder, and president of Speakeasy Marketing, continues his interesting series on marketing, as he delivers truly powerful information that can help attorneys bring in more clients, and higher-quality clients.
In this unique holiday series, Jacobs presents “The Twelve Days of Attorney Marketing Christmas,” a once-a-day special holiday series that gives the gift of marketing tips to celebrate the season.
Richard Jacobs is a noted authority in the marketing arena, and his successful company, Speakeasy Marketing, has helped thousands of attorneys meet the goal of providing higher quality service to their clients while increasing profits.
Jacobs discusses his other venture, Jacobs & Whitehall, a publishing business in which attorneys and other professionals can easily and successfully launch their ideas in the form of a book, helping to build their brand and their business. The goal—to separate you from the pack, to bring your ideas to the forefront and truly launch your presence in the field of your expertise. Jacobs states that in a world with so many selections at our fingertips, it is important to find a way to ‘break out’ of the pack, to make yourself and your business stand out. Extra work is needed, and making one’s self an authority in the field, via published works, will help to build a brand and take it to the next level.
Surprisingly, few attorneys take advantage of this truly remarkable means to push ahead of their competition, but as Jacobs states, publishing could just be the key to your new success.
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About Richard Jacobs
My name is Richard Jacobs, and I've discovered quite a bit about the plight of solo practitioners and small, 2-5 attorney firms like yours these past 12 years.
I've come to understand the unique challenges in marketing ethically and effectively that attorneys face because I have:
- Helped over 180 attorneys author their own practice area book and become the 'implied expert' in their practice area
- Helped hundreds of attorneys successfully navigate Google's search algorithm changes, growing their websites from 2 potential clients calling a month to 4+ calls per DAY for some clients.
- Interviewed and promoted over 507 attorneys nationwide, in practice areas such as:
- DUI / DWI
- Family Law
- Criminal Defense
- Bankruptcy
- Auto Accidents
- Social Security Disability
- Slip & Falls (Premises Liability)
- Real Estate
- Estate Planning / Probate
- Wage and Hour Claims
- Expungements / Post Conviction Relief
Before you decide to invest in your marketing, it makes sense to first request your complimentary, custom, no obligation video website review.
Richard is the author of 6 books published on Amazon, Kindle and Audible.com
- Lawyer's Guide To (Virtual) Initial Consults And E-Signed Retainers
- 12 Powerful Principles of Prosperous Law Firms
- Secrets of Attorney Marketing Law School Dares Not Teach - 1st, 2nd Edition and 3rd Edition
- "But I Only Had 2 Beers!": Truth Talk from over 25 DUI Lawyers
- Ultimate Guide to Local Business Marketing (Ultimate Series) (co-author)
- The Attorney Authority Reboot: (How, in 6 months, Attorney Geller added $74k in new clients, and boosted his AVVO rating to 10.0, using one simple strategy)
Richard is available for speaking engagements on direct marketing for attorneys and has recently spoken at the following legal conferences:
- PILMMA (Personal Injury Lawyers Marketing & Management Association)
- Las Vegas DUI Summit – Private event for DUI attorneys
- New York Boutique Lawyers Association
- Perry Marshall & Associates Marketing Academy (Marina Del Rey, CA)
- National Association of Criminal Defense Lawyers (NACDL)