12 Days of Attorney Marketing Christmas
Day 12 – BlackOut Calendar

Richard Jacobs, a founder of Speakeasy Marketing, continues his thought-provoking series on the power of marketing, as he delivers impactful information that can help any type of attorney, no matter their specialty, bring in more clients—better clients. In this special holiday series, Jacobs presents “The Twelve Days of Attorney Marketing Christmas,” a once-a-day series that will be a true stocking-stuffer and bring new possibilities for 2020.

Richard Jacobs is a noted authority in the marketing profession. His company, Speakeasy Marketing, has helped literally thousands of attorneys succeed in their goal to provide better service to all their clients while increasing profits.

Jacobs discusses the importance of planning, making a real plan to get ahead of your marketing efforts and make them happen. As he explains, the holidays roll upon us, and when we get back from all the celebrating and family time, January will bring catching up, and before you know it, it’s February, then March, and we’ll just be reacting to what is happening and not really executing a plan, a vision for creating the success and opportunity we really want.

Jacobs makes suggestions about putting things into a calendar and looking intensely at it, making sure our efforts are going to be focused throughout the year. He talks about making an effort to take time each day, away from the computer, to simply think, and let our ideas flow. Jacobs explains how we can measure our efforts by studying our 80/20 and working backward to make sure we hit goals that come out of our overall plan that we’ve put on paper. Take an hour each day to make those plans, and look ahead, and your success will come.

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