When people want to hire an attorney, they look at the reviews to see how you’ve helped other people. They are focused on your experience, especially if you have answer to their specific problem. Now it’s your job to give them an indicator to hire you versus someone else.
Other than your reviews, you can author a book in specific practice area because author is perceived as experts. You can offer different articles about different areas within a practice area. Another thing that can help your potential client is credentials with their badges like AVVO, Board Certified etc. So these are different things that can help you to craft a problem solution for you potential clients.
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