EPISODE 363 – ATTORNEY MARKETING 101: PROVEN STRATEGIES TO REACH YOUR AUDIENCE

EPISODE 363 – ATTORNEY MARKETING 101: PROVEN STRATEGIES TO REACH YOUR AUDIENCE

Joining us in this episode is “The Local Business Guy” Frank Demming, the President and CEO of Local Business Marketing Solutions. Frank has a background in doing IT work for the government, and after getting burnt out in this line of work, he decided to shift his focus to something new: digital marketing.

In 2007 Frank started a business aimed at teaching business owners how to do internet marketing effectively. In 2019, his services shifted to specifically target attorneys – and since then, he has helped countless legal professionals enhance their marketing strategies…

In this conversation, we discuss:

  • The common issues that attorneys face with marketing.  
  • How “banner advertising” can improve a law firm’s website traffic.
  • Different approaches to advertising to take advantage of within video streaming services.
  • The importance of building a targeted audience.

Want to know how Frank is helping his clients reach their marketing goals? Jump in now to find out!

To learn more about Frank and his work, click here now!

Richard Jacobs

About Richard Jacobs

My name is Richard Jacobs, and I've discovered quite a bit about the plight of solo practitioners and small, 2-5 attorney firms like yours these past 12 years.

I've come to understand the unique challenges in marketing ethically and effectively that attorneys face because I have:

  • Helped over 180 attorneys author their own practice area book and become the 'implied expert' in their practice area
  • Helped hundreds of attorneys successfully navigate Google's search algorithm changes, growing their websites from 2 potential clients calling a month to 4+ calls per DAY for some clients.
  • Interviewed and promoted over 507 attorneys nationwide, in practice areas such as:
  • DUI / DWI
  • Family Law
  • Criminal Defense
  • Bankruptcy
  • Auto Accidents
  • Social Security Disability
  • Slip & Falls (Premises Liability)
  • Real Estate
  • Estate Planning / Probate
  • Wage and Hour Claims
  • Expungements / Post Conviction Relief

Before you decide to invest in your marketing, it makes sense to first request your complimentary, custom, no obligation video website review.

Richard is the author of 6 books published on Amazon, Kindle and Audible.com

Richard is available for speaking engagements on direct marketing for attorneys and has recently spoken at the following legal conferences:

  • PILMMA (Personal Injury Lawyers Marketing & Management Association)
  • Las Vegas DUI Summit – Private event for DUI attorneys
  • New York Boutique Lawyers Association
  • Perry Marshall & Associates Marketing Academy (Marina Del Rey, CA)
  • National Association of Criminal Defense Lawyers (NACDL)