Turn Calls/Inquiries into Signed Retainer
Agreements and Cash in the Bank… Remotely

Does Your Website Comply with Google's Mobile- Friendly 2020 Standard? (study reveals "no" or "not sure" means you're missing out on 52% of ALL traffic)

In 1906, Vilfredo Pareto discovered the 80/20 rule, aka “the law of the vital few”.

What does this have to do with your law practice?

  • 20% of your clients provide 80% of your income
  • 20% of your marketing brings you 80% of your clients
  • 80% of your day is rendered impotent, effecting only 20% of your results.

It’s not always an 80/20 split. Many times it’s 90/10, 95/5, or even 99/1, but there IS A BIG SKEW towards a little bit of this or that, having a disproportionately Big Effect on your whole practice.

This rule is EVERYWHERE

  • 93% of all attorney websites are worthless hunks of junk, have 0 – 5 visitors from google a day, when they could have 100 a day.
  • 90% of the 35,193 DUI leads I provided to hundreds of attorneys over the past 3 years went un-retained.
  • 15% of YOUR CLIENTS eat up 70-80% of your time in addressing their issues.

Last Sunday, I spoke and recorded a 33 min talk on:

Unleashing the 80/20 In Your Law Practice:

  • How to save Hundreds of Billable Hours a Year,
  • Get Fewer, Higher-Paying Clients
  • Exit the Hamster Wheel of 80 hour Workweeks

Clicked thru from email? (Continue reading below)

There’s some REALLY good stuff in here that You should listen to, and I dare say, implement in your practice right away.

I talked about managing how you answer your phones, increase your authority with potential clients and get them to retain you far more often, and more.

To read more about the FASCINATING subject of the 80/20 Rule, I recommend Richard Koch’s book:

The 80/20 Principle: The Secret To Achieving More With Less

———–

Richard Jacobs

Speakeasy Marketing, Inc.

About Richard Jacobs

My name is Richard Jacobs, and I’ve discovered quite a bit about the plight of solo practitioners and small, 2-5 attorney firms like yours these past 10 years.

I’ve come to understand the unique challenges in marketing ethically and effectively that attorneys face because I have:

  • Helped over 180 attorneys author their own practice area book and become the ‘implied expert’ in their practice area
  • Helped hundreds of attorneys successfully navigate Google’s search algorithm changes, growing their websites from 2 potential clients calling a month to 4+ calls per DAY for some clients.
  • Interviewed and promoted over 507 attorneys nationwide, in practice areas such as:
  • DUI / DWI
  • Family Law
  • Criminal Defense
  • Bankruptcy
  • Auto Accidents
  • Social Security Disability
  • Slip & Falls (Premises Liability)
  • Real Estate
  • Estate Planning / Probate
  • Wage and Hour Claims
  • Expungements / Post Conviction Relief

Before you decide to invest in your marketing, it makes sense to first request your complimentary, custom, no obligation video website review.

Richard is the author of 5 books published on Amazon, Kindle and Audible.com

Richard is available for speaking engagements on direct marketing for attorneys and has recently spoken at the following legal conferences:

  • PILMMA (Personal Injury Lawyers Marketing & Management Association)
  • Las Vegas DUI Summit – Private event for DUI attorneys
  • New York Boutique Lawyers Association
  • Perry Marshall & Associates Marketing Academy (Marina Del Rey, CA)
  • National Association of Criminal Defense Lawyers (NACDL)