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Ethically “Steal” Top Google Spots From Competitors

I sent you an email with the subject line “Shortcut to the top of Google?” It was about how making it to the top of Google’s “organic” search results has become extremely competitive, and how …

Ethically “Steal” Top Google Spots From Competitors
Fear Not Youtube’s Bloody Hatchet

Fear Not Youtube’s Bloody Hatchet

We’ve been talking a lot about marketing platforms this week. By now, you probably realize how vital it is that your firm not be dependent on any one platform, or even just a few for R...

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How Does Google Rank Law Firms In Google Maps?

How Does Google Rank Law Firms In Google Maps?

I’ve surveyed the Google Maps landscape, so to speak, for the legal profession. And what I’ve discovered about how Google Maps ranks law firms is fascinating. First – each city has 12 leg...

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How To Become Your Invisible Rival’s Invisible Rival

How To Become Your Invisible Rival’s Invisible Rival

On the banks of a stream, a tribe built a small village. The stream supplied more than enough fish for them to eat, so they traded the bountiful leftovers with neighboring tribes and quic...

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How To Earn Compound Interest On Your Marketing Investments

How To Earn Compound Interest On Your Marketing Investments

My wealth has come from a combination of living in America, some lucky genes, and compound interest.” – Warren Buffett One of the great wealth building secrets that everyone “knows”...

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How To Turn “Smombies” Into Clients

How To Turn “Smombies” Into Clients

It’s happening everywhere, and it’s only getting worse. Families now sit elbow to elbow around the restaurant table, staring into their smartphones in silence. People waiting in line at t...

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How To Unmask Your Invisible Adversaries

How To Unmask Your Invisible Adversaries

Who knows what evil lurks in the hearts of men? The Shadow knows!” These were the opening lines of a 1930s detective radio show starring a mysterious detective and former intelligen...

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Last Call To Discover Your Google Maps Domination Score

Last Call To Discover Your Google Maps Domination Score

I revealed some information on a new way to rank your website at the top of Google. Turns out there’s a “shortcut” to the top of Google – and it’s one that very few law …

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Print Newsletters Are DEAD?

Print Newsletters Are DEAD?

Ask 100 “experts”, and they’ll say print newsletters went the way of the dodo. They’ll say that people don’t read print newsletters anymore. And they’ll swear up and down that...

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SEO Expert “Schools” Us On Google’s Laws

SEO Expert “Schools” Us On Google’s Laws

Just like society, Google has a set of laws in place that applies to all websites. If you want to benefit from the Google ecosystem (and all the traffic and leads it brings to those ̷...

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